CBS To Bring NFL Games to Video Subscription Service

CBS To Bring NFL Games to Video Subscription Service

CBS’ subscription video on demand service, CBS All Access, will soon provide access to live preseason, regular season and postseason NFL games, starting this Sunday, Dec. 4, according to a report on sports media website, The Wrap. CBS and the National Football League signed a multi-year agreement to put all local market NFL on CBS coverage on the streaming platform, the report said. This includes pregame and halftime shows, as […]

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Under Armour Strikes 10-Yr Uniform, Merchandising Deal With Major League Baseball and Fanatics

Under Armour Strikes 10-Yr Uniform, Merchandising Deal With Major League Baseball and Fanatics

Under Armour said Monday it has signed a 10-year deal with Major League Baseball and Fanatics to provide on-field uniforms, fan merchandise, game-day outerware and year-round training apparel, the company’s first professional uniform deal for Under Armour The deal commences with the 2020 MLB season. Fanatics is a global provider of licensed sports merchandise. Shares are nearly 3% higher at $30.86, near the low of the 52-week range of $29.60 […]

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Cherokee Acquires Hi-Tec Sports for $95.8 Million

Cherokee Acquires Hi-Tec Sports for $95.8 Million

Cherokee, a marketer of fashion and lifestyle brands, has agreed to acquire Dutch footwear company Hi-Tec Sports International Holdings for approximately $95.8 million on a cash-free, debt-free basis. Cherokee has also agreed to sell certain assets related to Hi-Tec’s wholesale operations, the proceeds of which will be used to fund a portion of the Hi-Tec Acquisition. The company said it expects the purchase price for the Hi-Tec intellectual property assets […]

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